RMS at a glance
RMS is striving to become one of Africa’s leading manufacturers and suppliers of recreational, commercial, and leisure vehicles, OEM components, and accessories, offering a variety of transport solutions to a diverse clientele. The RMS portfolio includes replacement body parts, light motor vehicles, light, medium, and heavy autonomous trucks, light electric vehicles, custom trailers, and a range of motorcycles and related accessories. RMS is a company of the MØLLER Group and fully subscribes to the Group’s global expansion strategies, aligning itself with its overall operational principles.
Our Vision
Shaping our Future by Rebuilding our Past™
“To transform RMS into a self-sustaining, respected name in automotive customisation, where every car we build carries forward the spirit of innovation, quality, and joy that Russell instilled in us.
Our Strategy
Domination of the vehicle industry by a handful of mainstream producers has narrowed the field of individuality to the limited range of models they produce and make available. At the same time, the industry is facing major challenges: stricter emission controls, increasing vehicle autonomy, and constant connectivity and monitoring. All of this makes the true enjoyment of this sector increasingly elusive.
RMS was formed to take the best and most enjoyable aspects of driving and bring them back to life—with thoughtful modifications that ensure on-road safety while sharing both road and off-road environments with modern vehicles. RMS is seizing this opportunity to Shape Our Future by Rebuilding Our Past™.
This is the foundation of the RMS strategy: combining strong oversight, a talented company of innovators who honour both the past and the future, a like-minded team, and a set of operational pillars that define our direction and vision for the years ahead.
Strategy
Into the RMS Strategy
Shaping Our Future by Rebuilding Our Past™ — RMS has anchored this vision into its operational focus and corporate strategy, committing to bringing the excellence of the past into current relevance while preserving the style and aesthetically pleasing forms once crafted with skillsets increasingly lost to mass production cycles.
By strategically identifying iconic vehicles of the past, RMS combines classic design with modern technology to deliver products that are entirely new, yet faithful to the eye-catching form and structure of the originals. Purists may hold differing views on this approach, but our aim is clear: to enable our customers to enjoy an iconic vehicle as their daily drive — experiencing the beauty of the past with the reliability, safety, and performance of modern technology beneath the surface. This allows drivers to enjoy today’s roads and tracks without overburdening outdated engineering.
To achieve this, RMS partners with manufacturers and technology companies to produce vehicles that function seamlessly alongside modern categories, ensuring a higher level of safety and delivering the full enjoyment of a bygone era, brought back to life.
This approach enables RMS to produce steel-bodied vehicles with custom chassis and modern technology — all brand new, with zero kilometres on the clock. RMS offers the past and the future combined in a new package, designed for nostalgic enjoyment.
Management
Founder & CEO: [Your Name]
As the driving force behind RMS, you bring:
Deep-rooted automotive expertise – Hands-on experience from years of working alongside Russell, mastering the art of car building and customisation.
Entrepreneurial stewardship – Transitioning from informal projects to a structured business model, ensuring scalability while preserving authenticity.
Emotional investment – A commitment to honouring Russell’s memory by maintaining the highest standards of craftsmanship and passion in every build.
Operational Structure
While RMS began as a family endeavour, it now operates with a hybrid model—combining in-house craftsmanship with strategic external partnerships:
Technical & Fabrication Team – Skilled artisans specialising in bespoke modifications, engine tuning, and restoration.
Business & Operations – Streamlining production, client relations, and financial sustainability.
Legacy & Branding – Ensuring that Russell’s influence remains central to RMS’s identity through storytelling and curated builds.
Future Leadership Development
As RMS grows, plans include:
Mentorship programs – Training the next generation of builders under the RMS philosophy.
Strategic hires – Bringing in talent that aligns with the company’s culture and technical demands.
Community engagement – Hosting events and collaborations to celebrate Russell’s legacy and RMS’s evolution.
A Company of the
